Google’s View On Guest Blogging For Backlinks- Guest Blogging Tips By Matt Cutts:
“The objective is not to make your links appear natural,
The objective is that your links are natural”
I personally admire guest blogging and benefits of guest blogging.
Guest blogging is an awesome way to connect and interact with other bloggers, increase relationships with bloggers and to increase traffic for own blog.
Guest blogging can also help you to increase your network relations dramatically and to receive a lot of quality & targeted traffic.
I am very big fan of Matt Cutts and his tips and techniques. He is the head of webspam at Google.
Matt Cutts uploaded a great Webmaster Help video about What Is Google’s View on Guest Blogging for Links?
And he tackled the question about how Google considers guest blogging.
Matt Cutts explained very well that it’s better to have a high quality and reputable writers to do guest posting on your blog than to accept low quality guest posts from unknown writers.
Matt Cutts says that, “some people writing and offering the same blog post to the multiple blogs by spinning it for guest blogging.
And by accepting such low quality posts, your blog will become like low quality article bank. ” “Sometimes this is taken to extremes” he says further.
“When you are doing this as a way to just get number of such back links, that’s something what we’re less likely to want to count those links,” he further says .
Question Asked To Matt Cutts:
What is Google’s view on guest blogging for links?
AJ Kohn, SF, CA
Let’s know the answer on how Google considers links in guest blog post by Matt Cutts. Below is a video from Google webmaster help:
Important Guest Blogging Tips By Matt Cutts
- Unique quality guest blog post which gives value to blog readers rewards both the guest blogger and the host blogger. Therefore host blogger should only accept guest posts from either well known guest authors or a blogger who is not well known but writes really great content.
- Always quality matters in place of quantity. Writing very lengthy guest posts does not serve any benefits, if it’s crappy or spinned. The guest blog posts must be unique and of high quality to get benefits from Google.
- There are lots of SEO companies which post multiple versions of the post on different web platforms or blogs for their clients. Google doesn’t count such links.
- High quality bloggers will get great benefits from links and Google authorship in the long run which helps bloggers to rank their contents higher in search engines.
These are the best guest blogging tips given by Matt Cutts. And this is what Google’s view on guest blogging for links. But now your turn. Have you ever guest posted on other blog for backlinks or are you accept guest blog post on your blog? Please share your experience and view for guest blogging for backlinks.