The essentials of making your blog mobile ready
What does it mean to make your blog mobile ready? Making your blog mobile ready is one of the most important things you need to do right now. With the new algorithm change by Google that occurred in April, you now know that your blog will be penalized if it is not mobile friendly.
For some newer bloggers this may not be a big issue because they are already aware of the changes or at least should be. However, for the bloggers who have been around for years, this may be more of a problem depending on what platform your blog is based on.
Some people are not happy with this Google change, but in reality if you ranked high in search engines and someone went to your website, if it was not mobile friendly then it is more than likely that you would not have a long term visitor because your website would not have been formatted for their mobile device.
We will go over the key ways to make your blog mobile ready making it modern and mobile friendly.
Mobile Modern Themes
What is a mobile modern theme? Well the old themes were your standard HTML. Then the newer themes came out having a standard website then a separate mobile website. Now the new themes are a hybrid of mobile responsive websites so that you have one website that fits all. Here are the benefits of mobile responsive websites so you can understand the importance.
A responsive website is going to fit the screen like it fits. This is extremely important because it provides a better user experience due to a nice layout as well as faster load times. Regardless of which mobile device they use or if they are using a computer, the look and the feel will be a perfect match. This will increase your audience reach as well as them continuously coming back to your website.
The development for a mobile responsive website is really cheap. Themes can go as low as fifty-eight dollars for a good theme with added in plugins. These plugins and add on features can also help you convert readers into customers or fans depending on how your blog is set up and what your goals are for the blog. These mobile responsive websites are also very easy to manage. Gone are the days of having to manage multiple websites with one being or a computer and one for a mobile device. I am a big fan of elegant themes, if you are a blogger like me have a look at their Nexus theme
Search engines love mobile responsive websites so it will help you rank higher in search engines with the most important one being Google. All of your SEO work that is focused on your mobile responsive website will be for one website and not for multiple. This will also help your bounce rate since visitors are able to see your content which will tell search engines that your information is relevant and rank you even higher. If you have a high bounce rate then that tells search engines you are not fulfilling the demand of what is being searched for and lowers your rankings.
Images Are Important
A mobile responsive website template design will help your format, but you do have some work on your end which includes images. Many devices have high definition viewing or retina ready resolution which is why it is more important than ever to have high definition or high resolution images.
Everyone these days likes high definition pictures. You need to stay in the realm to not only be competitive against your competition but also to maintain your audience’s attention. To do this make sure that your pictures are mobile friendly but high resolution. You can use a photo editor like Adobe Photoshop or Corel Draw.
YouTube Is Your Friend
If you are a blogger like us then sometimes you will want to use videos. When using videos though, you want to make sure that they are mobile responsive. This can prove to be a challenge even if you are using a platform like WordPress. However, why invest into making sure the video is mobile responsive when you can just use YouTube which will do it for you for free.
When you embed YouTube videos onto your site, YouTube makes sure that the videos are mobile responsive. All you have to do is provide the content and let YouTube do the rest. It does not get any easier than that.
In summary & how do you check if your site is mobile ready?
Following these simple tips will ensure that you not only have a mobile responsive blog, but also that your blog will deliver the best experience for your readers. You do not have to break a budget to be mobile compliant and with all of the benefits that come with a mobile responsive website, it pays to stay up to date. One last tool I want to add in which is completely free but gives you a good idea how google views your website. It is one of Google’s webmaster tools If you need to check how your modifications are going this is the tool for you.
I would be very interested to hear your responses and the challenges you have faced making your site mobile ready so please leave a comment below.